[{"data":1,"prerenderedAt":109},["ShallowReactive",2],{"settings":3,"project-ortega-com":9},{"name":4,"location":5,"favicon":6,"default_meta_image":7,"external_links":8},"Focus State","Austin, TX","\u002Fimages\u002Ffavicon.svg","https:\u002F\u002Ffocusstate.com\u002Fimages\u002Fog.png",[],{"id":10,"title":11,"body":12,"categories":95,"cover_image":98,"date":99,"description":29,"extension":100,"meta":101,"meta_description":102,"meta_title":102,"navigation":103,"path":104,"seo":105,"stem":106,"summary":107,"__hash__":108},"projects\u002Fprojects\u002Fortega-com.md","Ortega.com",{"type":13,"value":14,"toc":88},"minimark",[15,20,24,31,35,38,43,47,76,81,85],[16,17,19],"h2",{"id":18},"the-redesign","The Redesign",[21,22,23],"p",{},"Ortega's website needed more than a facelift — it needed a complete rethink. The goal was to create a destination that went beyond product listings and gave people a reason to come back.",[21,25,26],{},[27,28],"img",{"alt":29,"src":30},"","\u002Fimages\u002Fportfolio\u002Fortega-com\u002Fscreenshot-1.png",[16,32,34],{"id":33},"making-it-feel-fresh","Making It Feel Fresh",[21,36,37],{},"We designed the site to feel warm and inviting, with rich food photography front and center. The layout guided users naturally from inspiration to product.",[21,39,40],{},[27,41],{"alt":29,"src":42},"\u002Fimages\u002Fportfolio\u002Fortega-com\u002Fscreenshot-2.png",[16,44,46],{"id":45},"the-build","The Build",[48,49,50,58,64,70],"ul",{},[51,52,53,57],"li",{},[54,55,56],"strong",{},"Semantic HTML5"," for accessibility and SEO",[51,59,60,63],{},[54,61,62],{},"CSS3 animations"," adding subtle life to page transitions and hover states",[51,65,66,69],{},[54,67,68],{},"Recipe integration"," connecting products to real meal ideas",[51,71,72,75],{},[54,73,74],{},"Mobile-first approach"," ensuring the full experience worked on every screen size",[21,77,78],{},[27,79],{"alt":29,"src":80},"\u002Fimages\u002Fportfolio\u002Fortega-com\u002Fscreenshot-3.png",[16,82,84],{"id":83},"the-takeaway","The Takeaway",[21,86,87],{},"The redesigned Ortega.com transformed a basic product catalog into a content-rich brand experience. Recipes became the hook that kept users engaged and exploring.",{"title":29,"searchDepth":89,"depth":89,"links":90},2,[91,92,93,94],{"id":18,"depth":89,"text":19},{"id":33,"depth":89,"text":34},{"id":45,"depth":89,"text":46},{"id":83,"depth":89,"text":84},[96,97],"HTML5","CSS3","\u002Fimages\u002Fportfolio\u002Fortega-com\u002Fcover.png","2018-01-10","md",{},null,true,"\u002Fprojects\u002Fortega-com",{"title":11,"description":29},"projects\u002Fortega-com","A full website redesign for Ortega bringing their Mexican food products to life with recipes, product information, and a bold visual refresh.","Jw5cPeKSR4abCapKYRd6Q-bUqU38Oh0pEN3NHq5GfZ0",1788900440529]